Social Media Analytics – Did WebSummit 2019 succeed in driving SDG collaboration?
November 13th 2019
You might have heard the term “social media analytics”. As analytics experts, we would like to introduce an analysis we recently undertook and make it tangible for you. This is an audio commentary of the social media analytics undertaken as we analyse the SDG Media Zone and relevant accounts for sustainability during WebSummit 2019. Please listen to this in conjunction with the visual presentation presented below.
We are passionate about this topic as we passionately believe collaboration between businesses and the public sector will be key to supporting a more prosperous and resilient future in the so called ‘decade of delivery’ to 2030.
Our hypothesis we wanted to test: “Are events and webinar platforms such as WebSummit 2019 successfully being used to drive this type of collaboration?”